The Independent Toy Awards, now in their 5th Year, are voted for solely by independent toy retailers, bringing great insight into what those at the sharpest end of the toy industry really think.
The cute Join In and Play Tatty Puppy works as a stand-alone toy, making a range of cute puppy noises and movements when stroked and patted. The product also features the latest app technology that can interact with the Blue Nose Friends app, responding to the fun games as they are being played.
Carte Blanche Brand Manager, Catherine Lawrence, comments: “It’s wonderful to receive this latest award and a fantastic indictment to be recognised by those at the forefront of toy retail. At Carte Blanche we work hard to ensure that all of our products are thoroughly engaging and at the forefront of innovation. By creating a toy that has bags of playability on its own with the added ‘wow factor’ of being able to interact with a range of entertaining characters in the Blue Nose Friends app, we’ve created a winning formula that will keep children entertained for many months to come.”
Last year, the Tatty Teddy & My Blue Nose Friends toy range scooped a number of top toy awards, including two Silver Dream Toys Awards, a Talking Tots Awards and an Independent Toy Award. Anticipation now runs high for further award success for the brand, having already being announced as a Finalist in the coveted Right Start Awards, where winners will be unveiled next month.