The newly branded Body, Bath & Home Fragrance at Spring Fair International will be located in Hall 20 of The NEC, flanked by Fashion Jewellery & Accessories in Hall 19 and Gift & Home in Hall 6.Body, Bath & Home Fragrance will offer buyers one of the most sumptuous selections of products available at the show, all carefully selected with luxury pampering for body and home in mind.
While there will be plenty of higher end product in this area of the show,’ luxury’ does not necessarily mean expensive, but reflects the fact that throughout difficult economic times the female population of the UK and wider world upped their spend on self-pampering products while more costly spa treatments take a back seat.Looking good and feeling good are still very high on the priority list of female consumers, as consistently strong sales of body, bath, beauty and home fragrance products continue to demonstrate.
At the other end of the spectrum will be plenty of original gifting ideas for men, as male grooming products become increasingly popular, in line with the growing trend for men’s fashion accessories and jewellery. For further information see the seminar on Monday February 6 at The Fashion Accessories Catwalk, ‘The Rise of the Man Bag’.
The retail growth in this area is also reflected by similar growth of this category at Spring Fair International, which in 2012 will provide a launch platform for more exhibitors in this category than ever before, including many new and higher end international suppliers and big returning brands.Event director Alison Graham said that: ”The mix of exhibitors will truly represent the essence of this booming market and is more special than it’s ever been before. Buyers attending this part of the show are in for a real treat, there are some gorgeous new products to be found in there. Body, Bath & Home Fragrance will present retailers with ranges from home fragrances – scented candles, diffusers – alongside body fragrances, oils, soaps and moisturisers, all the things that make us feel wonderful.”
New and returning exhibitors you can look forward to seeing in this part of Spring Fair International include: Millie Firori, Di Palomo, Geo Desis, Durance, Lampberger, Yardley of London, Bayliss & Harding, Bomb Cosmetics (top right), Nougat (right), Heathcote & Ivory, Woods of Windsor, Stone Soap, Arran Aromatics, Grace Cole, Scala, Per Scent, Shaneel, Farshi and She Who Dares.
