Big news announced by the Great British Card Company at PG Live was the launch of its online personalised greeting card service, mouse2mat.com, which went live a week ago after three years of development.
Company owner Peter Reichwald commented: “Our customers had been asking for this kind of service from us for quite some time, and looking at the success of Moonpig and Funky Pigeon there’s clearly a growing market for personalised greetings products. We’ve launched with around 1,200 designs – all our own – and there will be a strong focus on humour, which works very well online.”
SEO specialist ifluid are on board to help ensure mouse2mat.com attains the high internet rankings it will need to compete in the huge online marketplace, while a fantastic product selection from the Great British Card Company will make it a natural choice for consumers. Mouse2mat includes an option for customers to upload their own photos onto a variety of templates to create the ultimate personalised greeting. Product Prices start at just £2.99.
To facilitate the search through such a large selection of designs mouse2mat products are organised into five key categories of occasions, characters, collections, artists and newly added designs, alongside a handy calendar of key card-sending dates. To further aid the search is a ‘Card Finder’ function that enables users to hone in on the perfect card for any one of 24 different occasions, from passing a driving test to specific designs for male relations.