The first day of Toy Fair 2018 saw the unveiling of 25 Toy Fair Hero toys which are expected to have a powerful impact on the toy trade in the year ahead.
Chosen by a panel of retailers and industry experts, the potentially best-selling Toy Fair Heroes have innovation at their heart and together representing the benefits to children – and some adults! – of good old fashioned play. The full Toy Fair’s Hero Toys list includes:
Hasbro Nerf N-strike Elite Surgefire blaster, RRP £25.99
Wind Designs Glove a Bubbles, RRP £3.99
Character Options Soft ’n Slow Squishies, RRP £4.99 / £9.99
Clarendon Games Poppycock, RRP £25
Gibsons Rubik’s Cube 500-piece Jigsaw Puzzle, RRP £15.99
Fiesta Crafts Charlie and the Chocolate Factory Hand Puppet and Finger Puppet Set, RRP £24.99
MV Sports Marshall’s 6vFightin’ Fire Truck, RRP £139.99
Jetson Electric Jetson Electric Jetskates, RRP £399.00
Learning Resources Botley the Coding Robot Activity Set, RRP £79.00
AugmentifyIt SPACE Augmented Reality (AR) Quiz Game, RRP £9.99
H Grossman Ltd Twist Slime, RRP £1.99
Playmobil 9227 Wedding Limo, RRP £29.99
Vivid Toy Group Talk and Sing Nella, RRP £22.99
John Adams Leisure Strictly Come Dancing – The Board Game, RRP £29.99
SpinMaster Meccano Ferrari F1, RRP £39.99
Ginger Fox Love Island The Game, RRP £10.00
EPOCH-Making Toys Sylvanian Families Grand Department Store Gift Set, RRP £119.99
Re:Creation Of Dragons, Fairies and Wizards Wands, RRP £59.99
Bladez Toys Hot Wheels DRX Monster X-Terrain Drone, £49.99
Flair Leisure Products Ben 10 Omni Launcher Battle Figures, RRP £19.99
Posh Paws International My Teddy Bear Pooh 10”, RRP £12.99
Clementoni Mind Designer, RRP £49.99
NMP Collins Innovations Max Mindpower, RRP £39.99
Educational Advantage Sensory Balance Beams, RRP £167.99 – £480
TOMY Soccerborg, RRP £59.99