Launching this month, The Seed Card Company offers an inspirational range of eco-friendly greetings cards and stationery created from post-consumer waste embedded with wildflowers, or recycled pre and post-consumer eco-friendly board and printed with vegan inks.
Partnering with global reforestation effort, Ecologi, each time a card or stationery suite is purchased, The Seed Card Company and Ecologi will plant a tree.
Sharing a love for print and a desire to play their part in creating a more sustainable and eco-friendly environment, The Seed Card Company was set up by Lewis Stevenson of Leeming Brothers Fine Stationery, and Kay and Jit Patel of luxury wedding and event stationery company, Intricate Creations. All design and production is carried out in-house.
Lewis Stevenson says, “In 2019 the greetings card industry was worth £1.7 billion, not including online retailers and sales. With the events of 2020 and the continuing lockdown, people have been sending more greetings cards than before.
“While the eco-friendly arm of the stationery industry is gaining traction at an unprecedented rate, with programmes such as Blue Planet II making manufacturers and consumers more aware of the huge environmental problem plastic and non-sustainable products are having on our ecosystem and the health of the planet, we created The Seed Card Company to offer a genuinely sustainable and eco-friendly greetings card alternative.”
The Seed Card Company cards are made entirely from post-consumer upcycled paper waste, meaning no trees are harmed in their manufacturing process. They are recyclable, biodegradable, and embedded with a mixture of six wildflower seed types including Bird’s Eye, Clarkia, Black Eyed Susan, Catchfly, Snapdragon and Sweet Alyssum.
The Six wedding suite collections, a range of thank you card and notecard sets as well as seven greetings card collections will be available upon launch, including a fun and charming collection of plant pot personalities inspired by plants and the variety of plant pots available. All the Plant Pot people, starring company mascot and environmental extraordinaire Trevor, are hand-illustrated and hand-painted.
Cards are either laser-cut or printed using vegan inks. As a plastic-free and zero-waste business, the printers do not use ink cartridges and any off-cuts from card sheets are reused as another piece of stationery, donated to schools, or planted. Any non-seed stationery items use a 100% pre and post-consumer recycled eco-friendly board which is completely chlorine and acid free and carries the ‘Blue Label’ certification. Envelopes are made entirely from post-consumer waste, and use a natural starch-based adhesive. Stickers are made from sugarcane and hemp and tissue paper is 100% recycled and not bleached, and the boxes and mailers used to post orders out in are recycled and recyclable.