Curated Craft Online, running from 19th-21st March, is an exclusive new trade buying event for the artisan handmade sector put together by organiser, Denre Bruins, founder of trade media platform, the British Craft Directory.
The digital event will offer retailers a simple and effective sourcing platform which enables them to browse high quality products from the comfort of their own home, shop or even the train. The event is not intended to replace physical trade shows, but it does offer a way for busy retailers to extended their product sourcing without having to travel long distances to exhibitions.
Along with interactive show features that include a live ‘Hangout’ for all participants, Curated Craft will offer pre-event business seminars to help get exhibitors geared up for a digital selling event. There will also be a new video marketing feature to facilitate the process even further for buyers.
‘Golden Ticket’ prizes (£150 each to be spent with exhibitors) that encourage retailers to visit the platform and engage with participants. Every action taken by a visitor, be it clicking on an image, visiting an exhibitor website, watching a video or downloading a catalogue, will count as a ‘raffle ticket’. Those who take the most actions will be rewarded with a Golden Ticket at the end of each day.
All participants will be asked to declare some sort of show offer, which might, for example, be free delivery on orders above a certain value; a percentage discount on orders placed at the show and so on. Exhibitors already confirmed to participate represent a broad mix of craft disciplines, including ceramics, greetings cards, fine art, surface pattern design and jewellery.
You can register as an exhibitor or retailer by clicking the link, or contact the organiser: Denre Bruins / contact@britishcraftdirectory.co.uk / 01442 863646
Pictured above are some of the confirmed exhibitors, including: Fifi & the Peacock (top image), Jane Crick, Photofinish Jewellery, Kate Reeves Ceramics, Rachel Meehan – Pictures and Words – Judith Brown Jewellery, Contrary Mary Designs, Essemgé Designer Jeweller, Made by Mabel, Miles Baker – Clown Artist, Roots Vegan Skincare, Molton Wonky Glass, Sally Moore Glass & Metal, Suzanne Claire Jewellery and Rosimorosi.
