From seasonal home style to outdoor festive brilliance, this is the must-have collection of the season
British home and garden specialist, Ivyline, is ready to take pre-orders for its Autumn/Winter 2024 collection, which also incorporates the market-leading garden centre supplier’s dedicated portfolio for Christmas. With stock due to arrive in the next month or so, stores are advised to place their orders early to avoid disappointment ahead of the seasonal rush.
A cosy autumnal colour palette will help get shoppers in the mood for houseplant care and early Christmas gifting, with four key design edits that tap into the major trends for home interiors as we head into the Golden Quarter. Multifunctional, on-trend basketware, essential poinsettia pots, stylish fireside accessories, outdoor planters and other proven best-sellers, will lead the charge for garden retailers as the seasons change.
Mindful of serving every consumer demographic, Ivyline’s ‘good, better, best’ planter collection ranges from superb value models that will bring a touch of vibrant joy to even the humblest home, to premium statement pieces that will attract high-spending customers and elevate in-store displays. The broad range of shapes, styles and colours will satisfy shoppers across the board, whatever their interior style or outdoor space.
Four New Design-led Collections
The first of Ivyline’s A/W24 design edits is Autumn Living, a warm and welcoming theme with rustic autumnal hues of cinnamon, bronze, damson, cayenne, olive and sage. Pumpkin-inspired planters and candle holders will herald the start of autumn in themed merchandise displays, whilst the beautifully embossed patterns of Hallie, Prairie and Damson will get shoppers in the mood for home enhancement and Christmas gifting.
Reflecting the ongoing popularity of the ‘cottagecore’ trend, the Country Charm theme is a must have collection for the season. Soft muted colours and natural textured finishes bring a subtle style to this design-edit, which also features a fine array of coveted large-scale Beatrice, Rhea and Honeypot terracotta pieces and the stylish Pando seagrass baskets, which work equally well as storage or planters.
Ramping up the mood to one of understated luxury is the Sophisticated Opulence theme, where elegant Prussian blue, on-trend planters with stands and premium reactive glazes bring a high-end feel and gifting potential. The spectacular Aspen model in white, olive and mercury – available from August – will attract shoppers in search of a home interior upgrade, whilst hand-thrown statement bowls and planters in burnt umber and azurite will satisfy those who want handcrafted charm at affordable price points.
Rounding off the new seasonal offering and opening the doorway to Christmas is the Festive Elegance edit, which will help you ramp up your instore displays ahead of the Christmas mayhem. Gorgeous, recycled glassware in gold, silver and bronze feature highly in this design-edit, offering excellent gifting ideas and elegant solutions for festive florals. Economical, must-have selections of poinsettia, cyclamen and orchid pots ensure that there is something for customers on a tighter budget who want to enliven their homes with the most popular Christmas gift plants.
Outdoor Collection
Ivyline’s eye-catching collection of outdoor planters will help you extend the autumnal vibe and Christmas spirit beyond the covered areas of your garden centre, with fantastic festive merchandise display units that are sure to be the centre of attention. One of the most popular designs in this outdoor collection is the frostproof and UV stable Hazleton, in three different sizes and new festive colours of two-tone Pewter-Ivory or Rust. Then there is the colourful, terracotta-glazed Windsor fluted model in mustard, green, ruby and navy, which comes with a free display plinth with every pallet of 52 sets.
The vast majority of Ivyline’s range is produced close to home in Europe, often from recycled or other eco-friendly materials, such as sustainably-sourced seagrass, jute or wicker. Orders above £450 will be delivered with carriage paid within 3-5 days of the order being placed if items are ready in stock.
To view the Ivyline range in full – including a sneak-peak of Spring/Summer 2025 alongside the entire Autumn/Winter/Christmas collection – retailers are invited to visit the showroom at Stoneleigh Park in Kenilworth, a hub of home and garden expertise, just half an hour away from the NEC. To book an appointment email sales@ivylinegb.co.uk or call 024 7633 9180. Visit the website for more information: www.ivylinegb.co.uk
