Iconic luxury greeting card, stationery and lifestyle design brand, The House of Turnowsky, will celebrate 77 years in business at Paperworld 2017, taking place from January 28 – 31 at Messe Frankfurt, Germany.
The brand will launch 15 new collections for Spring-Summer 2018 at the international exhibition, introducing more than 300 fresh designs across the categories of greeting cards, postcards, wrap, bags, calendars, social stationery and giftware.
As we move forward into 2017 the House of Turnowsky also reaches an incredible milestone in its historic design career, having achieved record sales of 10 million greeting cards worldwide in 2016, a figure that is on track to be surpassed in the year ahead.
Visitors to the show can look forward to viewing a comprehensive product range on The House of Turnowsky stand in Hall 5.1, C38, which serves all major occasions and categories: Birthday & Celebrations, Everyday, Romance & Wedding, Baby, Stationery, Calendars, Gift Bags, Gift Wrap, Gift Boxes, Chocolates, Mugs, Mobile Accessories, Photo Albums and Gift Tea Sets.
Chief Executive Kobi Tadmor, says: “We are very proud to be celebrating our 77th anniversary this year, and the fact that 10 million people all over the world showed their love for Turnowsky by choosing so many of our cards is really wonderful. I would like to take this opportunity to thank them and our partners for all their support. This is a very exciting time for the brand and on behalf of the House of Turnowsky I invite all Paperworld visitors to come along to the stand and join us in our celebrations”.
The unique House of Turnowsky style and superb quality printing techniques with exquisite embellishments of gold, silver and embossing, have reached greater heights than ever before in these latest collections. All products are made of fine Italian recycled paper and are 100 % eco-friendly as certified by the Forest Stewardship Council (FSC).
Marketing director Guy Braun explains: “The golden Turnowksy logo on each design is the sign of the brand’s commitment to transform the ordinary, bringing style and beauty to the everyday, delighting customers all over the world. The foundation of our ethos is the language of design, which we see as an opportunity to connect with the world and tell customers a story, without words. Our new Spring-Summer 2018 collection focuses on creating emotional engagement and expressing the concept of East meeting West”.
Also on display at Paperworld will be a selection of innovative new products created for exclusive launch at the show, including special decorative cut-out cards, unique gift cards, boxed card sets and more.
The House of Turnowsky paper products have also entered new markets via new official distributors in Russia, Spain, France, Poland and the Czech Republic, and can be found in 40 countries worldwide, from top department stores to leading retailers and luxury shops.
The 77th anniversary celebrations follow hot on the heels of an exciting period of development that saw The House of Turnowsky move into the licensing arena, opening its extensive archives to manufacturers, retailers and premium brands seeking beautiful original designs for Home Accessories, Home Textiles, Interior Decoration, Fashion, Giftware and other lifestyle products.
Art Ask Agency has been appointed as the House of Turnowsky’s exclusive European licensing agent, together with The Brand Liaison as exclusive agent for North America. Licensing deals have already been struck in territories as far reaching as the USA, UK, Germany, Italy, Scandinavia and Russia in a variety of categories including: Home Textiles, Back to School, Mobile Accessories, Toys, Wall Art, Tabletop and Dinnerware, Gift Boxes and Fashion Accessories.
The House of Turnowsky will appear at the following exhibitions in 2017:
• Paperworld: 28 – 31 January, Frankfurt
• Spring Fair: 5 – 9 February, Birmingham
• Kids Russia: 28 February – 3 March, Moscow
• Surtex: 21 – 23 May, New York
• Licensing Expo: 23 – 25 May, Las Vegas
• Intergift: 21 – 24 September , Madrid
• Insights-X: 5 – 8 October, Nuremberg
• Brand Licensing Europe: 10 – 12 October, London
• Big Buyer: 23 – 25 November, Bologna
For more information on the House of Turnowsky visit the websites: www.turnowsky.com / www.turnowskylicensing.com
