marketing

Retail Reflections: getting discovered on the high street and the value of data

Alan Monahan writes: Save the High Street deserves a pat on the back for making so much useful information freely available to retailers, even if they aren’t members. Given that it costs nothing to join and there are special offers for those with independent local shops, I would have thought that being a part of

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Markadis brings marketing power to independents

Payments provider and Autumn Fair exhibitor Markadis has launched Mii-Promo, a powerful transaction-based marketing tool for independent retailers that drives sales and encourages customer loyalty.   Mii-Promo uses customers’ existing debit and credit cards to register and operate, so there is no requirement for expensive loyalty card schemes that independent retail businesses can rarely afford

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