online store

Chadderton-based giftware supplier Widdop & Co has launched its first single-brand direct-to-consumer ecommerce website, marking a major shift for the 140-year-old business as it develops new online revenue streams and prepares additional brand rollouts in 2026. Manchester-based digital agency Pixel Kicks, now operating under PushON Commerce, delivered the new Shopify platform for Softies, the company’s plush toy and keepsake