The Giftware Association has announced that its Yearbook is back for another year celebrating and focusing on the products and ranges of their wonderful members. Over the past year The GA team have worked hard to distribute the yearbook amongst the buying community in the home and giftware world. Yearbooks have been sent to key buyers through their network and given out at the now famous ‘Meet The Buyer’ events as well as at the 30+ trade shows they have already visited throughout the year.
Simone Rose, The GA’s Business Development Manager says “The image led yearbook gives a platform to our members to get in front of new buyers and to get their products projected to a new platform. With the amount of buyers we speak to each week and at our Meet The Buyer days, we wanted to create something where they are all in one place and easy to search and look up new giftware talent”
With a short company description linking to members social media, websites and contact details and a choice of layouts the yearbook is a great advertising opportunity and gives the GA members a chance to shine, and this year the book is set to be bigger and better with a digital version which we can spread further afield.
Simone continues “Last year the book was a hit with buyers, who appreciated the easy to read layout, the information and the quality of the images with them being an easy to have round the office to view products and inspiration. Featuring the huge array of diversity of our members, we had jewellery companies, candle brands and then to toy manufacturer and everything.”
If you would like to be part of the 2019 yearbook please get in touch with Simone at The Giftware Association o simone.rose@ga-uk.org or check out their website.
