15 November 2021

Single’s Day shopping fest brings in £139 billion of sales

Alibaba and JD.com between them achieved $139 billion of sales across their platforms during the Singles Day shopping extravaganza on November 11, setting a new record. Originally known as the 11.11 Global Shopping Festival, the event began in 2009 with participation from just 27 merchants as an event to raise awareness about the value of

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