When it comes to diversity, few summer flowers can compete with geraniums. Their blooms come in a variety of colours and shapes, and their decorative foliage can be velvety dark, fresh green, or covered in delicate patterns. This low-maintenance floral beauty not only shine in balcony boxes and containers, but also as a versatile cut
Floral Centrepieces for Summer Occasions Read More »
As the wellbeing market continues to boom, with scented candles and diffusers, aromatherapy oils and natural skincare in great demand, the importance of scent to our mood has become greatly appreciated. The olfactory sense is strongly connected with emotional response and certain scents can stimulate great emotion, even physical attraction. The bounties of nature –
The Scent of Happiness Read More »
Tips for florists and garden centres to create in-store displays and inspire customers. As the autumn and winter months arrive, customers’ thoughts turn to cranking up the cosiness inside their home. Inspiring displays of colourful plants, such as poinsettias, play a big role in this. The marketing experts at Stars for Europe show you how
How to make Christmas displays for better sales Read More »
This autumn the spectacular setting of Strawberry Hill House & Garden in West London will become even more so as it hosts its third Flower Festival. Horace Walpole’s villa will once again provide a gorgeous, gothic backdrop to showcase floral designs with all its colour, drama, opulence, light and shadow at this atmospheric time of
Strawberry Hill Flower Festival to open in October Read More »
It seems that the in-store experience has changed forever as a result of the pandemic but the heart of the matter is that for retail to survive it has to make its case for being the most diverse and inclusive sector out there. Diversity matters in so many different aspects, from the workplace culture to
Tackling the idea of Diversity in Retail Read More »
Giving gifts at work is a lovely way to show your appreciation or wish a colleague a happy birthday or get well soon, but there is a certain etiquette you need to follow. It’s always a good idea to go over gift-giving guidelines with HR beforehand, so you can ensure you’re following policy. The appropriate
Giving Gifts at Work Read More »
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